Cement and Concrete Breakthrough Initiative Launched at COP28

Press release | December 6, 2023

By: Cement Association of Canada

The Cement Association of Canada is pleased to see the government of Canada announce the launch of the Cement and Concrete Breakthrough initiative. the Honourable François-Philippe Champagne, Minister of Innovation, Science and Industry, and His Excellency Omar Ahmed Suwaina Al Suwaidi, Undersecretary of the Ministry of Industry and Advanced Technology in the United Arab Emirates (UAE), made the announcement at COP28 in Dubai today. 

Adam Auer, President and CEO of the Cement Association of Canada, said “As the most widely used building material in the world, global collaboration is necessary to reach net-zero by 2050. We applaud Minister Champagne for his leadership role in this initiative.” 

This breakthrough initiative, co-led by Canada and the UAE will enable countries to share best practices on a range of policies and other measures to decarbonize the cement and concrete sector. It will engage a variety of partners at the global level, providing an opportunity for Canada to drive the adoption of low-carbon cement products and solutions that build on the global recognition of Canada’s Roadmap to Net-Zero Carbon Concrete by 2050. 

“Building on our industry and government partnership that developed and implemented the Roadmap to Net-Zero Carbon Concrete by 2050 in Canada, the Cement Breakthrough initiative further positions Canada as a leader in decarbonizing cement and concrete. Our industry is fully committed to working together on a both a local and global scale to achieve net-zero cement and concrete by 2050.”  Adam Auer commented. “Our commitment to net-zero and the pathway to get there is transparently laid out in our recently released Action Plan to Net-Zero Cement and Concrete, which also highlights the importance of collaboration across the construction value chain to realizing our net-zero ambition.” 


The Cement Association of Canada (CAC) is the voice of Canada’s cement industry, representing five vertically integrated cement companies that provide a reliable local supply of cement to help build Canadian communities and critical infrastructure. The cement and concrete industry contribute approximately 158,000 direct and indirect jobs across the country, and $76 billion dollars in direct, indirect, and induced economic impact into the Canadian economy.


Dan Valin

Director, Communications and Marketing